Hi, I'm Joe.

I've always been fascinated by how things work—not just businesses, but people, ideas, and the connections between them.

The WJV logo is an inkblot because I think inkblots are dope. Most people see ambiguity. I see creativity, possibility, and a kind of beautiful mess. Give me a messy problem, a handful of seemingly disjointed ideas, and enough curiosity to chase them, and a pattern begins to emerge...

I gleefully fall down rabbit holes. I'll start with a simple question, follow it through a dozen conversations, and eventually realize the answer wasn't what everyone thought it was. I find that kind of intellectual serendipity endlessly energizing.

Over the years, my curiosity has taken me into sales and sales enablement, customer experience, for-profit education, technology, hospitality, and now entrepreneurship. They may seem like very different worlds, but to me, they're just avenues to do what I love: solve problems, create enjoyable experiences, and—something my mom taught me from a young age—leave things better than I found them.

I believe every business is a system, and there is no perfect system... Only better ones.

So that's what William Joseph Ventures is all about: staying humbly curious, connecting ideas, simplifying complexity, and helping good systems become better. It's where messy inkblots start to make sense.

It's where no one knows all the answers, but we always enjoy searching for them.